Click here to Download this Case Study as a PDF File

The Challenge
Dago Te! Each year the White Mountain Apache Tribe in Whiteriver, Arizona hosts a fair and rodeo that attracts thousands of spectators from around the country. Because of the large crowds, prime viewing areas can be difficult. They needed a production team to come in and broadcast the event all over the rodeo grounds. Naturally, they reached out to SolidLine Media.

The Solution
SolidLine Media’s production staff has much experience in the realm of live television, so they approached this project with big smiles. A crew of photographers, graphic designers, instant replay operators, audio techs, a director, a producer and other live truck specialties were brought into this remote part of the country to broadcast the rodeo live onto large LED projection screens. Because of the extensive coverage SolidLine had over the entire rodeo, no spectator missed a second of the action.

The Outcome
The White Mountain Apache Tribe could not be happier with the way the rodeo production turned out. Fans all across the grounds felt like they had a front row seat. The event was so successful, SolidLine has returned to broadcast the rodeo numerous times. “SolidLine Media showed us that the latest in technology could really boost the experience of our rodeo, especially to those members of our tribe who have never before seen such technology in action,” exclaimed Alvin DeClay, Tribal Councilman at WMAT. “The quality of the work was amazing; it felt as if ESPN was here. We look forward to inviting SolidLine back again for this year’s rodeo.”