Click here to Download this Case Study as a PDF File

The Challenge
Each year, NISH, the national organization that creates employment opportunities for people with severe disabilities, rewards 2 individuals and 6 organizations with awards for their success and service. A 5-minute video is produced for each award recipient, and is displayed to thousands at the NISH annual meeting. For years, the organization has used the same production company, with mediocre results. But this year NISH stepped outside the box in search of something different.something that would touch the lives of each and every viewer. NISH came to SolidLine for a solution.but one slight issue. All 8 videos had to be produced in 5 weeks, with production covering 7 states.

The Solution
The SolidLine creative team immediately went to work, researching and writing scripts, interviewing award recipients, planning concepts and organizing travel schedules. Once the development phases were complete, in-house production teams were dispatched to Alabama, Missouri, Wyoming, Illinois, New Jersey, Texas and Washington. Our on-location and post-production crews worked around the clock to ensure every detail was complete. Each of the 8 unique and creative productions was completed on time and ready for the annual gala in New Orleans.

The Outcome
The presentation in New Orleans was amazing. Audience members turned emotional as they watched the stories about these amazing people and organizations on the large screens. "We were totally pleased with SolidLine and their creative work," stated NISH Director of Communications Lynne Harris. "Their team was wonderful to work with. We give them an almost impossible task, and they got it done better than anything we could have imagined. Outstanding job!" Many of the productions have also gone on to win awards in the industry, including an Aegis Award for Excellence.

Visit NISH.org