Part of the production process is deciding whether or not you need to hire professional on-screen talent. In most circumstances, we’ll suggest that you do. Professional talent definitely costs more, about $1,000+ a day per actor plus the cost of auditions, but will also save you time and money in production because professional talent will be [...]
Category :Blog,SolidLine Production Work,Working with SolidLine MediaBefore collaboration comes communication. In order to work together we need to get to know you, your brand, and your vision for this project. So, in order to get everybody on the same page from the very beginning, we ask our clients to fill out a simple Creative Brief. A Creative Brief is the starting [...]
Category :Blog,Working with SolidLine MediaAt SolidLine Media we film a lot of interviews and testimonials for various types of projects. Whether it’s a brand film, a promotional spot, a video for a conference or whatever the project, the most important parts of that video are the message and the people. Now, these films call for the real people, not paid talent, [...]
Category :Blog,SolidLine Production Work,Working with SolidLine MediaA really powerful video is priceless and so is a really powerful organization and mission. We at SolidLine Media do whatever we can to give back and this year we’ve found a way by supporting Changing the Face of Beauty by editing a unique and powerful video production done pro bono. Founded by two local [...]
Category :Blog,SolidLine Post-Production,uncategorized,Working with SolidLine MediaWe love our clients. Sometimes they come to us bursting with ideas — other times they come to us completely lost but bursting with excitement. They trust us. They know we’ll get the job done and they’ll walk away with an amazing video production. We love working with them and know how to show them [...]
Category :Blog,From the Art Department,Working with SolidLine MediaReady to launch? When working with clients it is very important that we understand what they like, what they don’t like and how we can best represent their voice and brand visually. According to SolidLine’s Art Director and Motion Artist extraordinaire, Mike Petrik, “As much as we’d like someone to say, ‘Make us something cool [...]
Category :Blog,From the Art Department,Working with SolidLine MediaInternships are a strong first step into any career path, and film and video internships are no different. At SolidLine, our internship is an invaluable hands on experience. You won’t walk away knowing everyone’s coffee order; you’ll walk away with the confidence to pursue any career in film and video. What’s the opportunity?– Come with [...]
Category :Behind the SolidLine,Blog,From the Intern Desk,Working with SolidLine MediaPart of working with SolidLine is the conversation we create between you and and an audience, but in order to create that conversation, our team and yours has to have a conversation all our own. We work with you to learn what makes your company and audience tick. You know your company, we know our [...]
Category :Blog,Working with SolidLine MediaAt SolidLine we produce a lot of “Brand Films.” So, what is a brand film other than something awfully important that we happen to do incredibly well? In that case, a brand film is similar to something that used to be, and often still is, called a Corporate Image Video. However, that sounds stuffy, doesn’t it? That’s [...]
Category :Blog,Working with SolidLine MediaAt SolidLine, we do a lot of brand videos and educational productions, but, as a full-service video production company, we’re prepared for any type of project that may cross our desk. A few years ago, SolidLine teamed up with Transparent Health to produce a series of educational productions surrounding around patient safety. One of those [...]
Category :Blog,SolidLine Production Work,Working with SolidLine MediaWe keep pretty busy at SolidLine Media, and busy is good. But we think it’s important for our fans and clients to be in on the action too. That’s why we update the SolidLine Facebook with an original cover banner every week. For us, they are fun to make, and, for our fans, they’re a [...]
Category :Blog,SolidLine Production Work,Tech,Working with SolidLine MediaLooking at a completed puzzle and looking at a box of puzzle pieces are two very different things indeed. When our fans and clients see our videos they see the final production. They see the completed puzzle, but we know full well that the final product is a direct result of it’s many parts…and planning…lots [...]
Category :Blog,SolidLine Production Work,Working with SolidLine MediaAs if making a client happy and receiving awesome feedback wasn’t enough, SolidLine has also been honored with countless awards in International film and video competitions. So, in the spirit of the award season, we thought we’d share a little on the competition process and some of the awards we’ve been honored with over the [...]
Category :Blog,SolidLine Production Work,Working with SolidLine MediaToucan Sam, The Trix Rabbit, Smokey The Bear; you’d never mix these folks up in a lineup. Many brands have chosen to use an animated character to voice their brand. But every brand is different, so, in order to work, a brand’s character must be uniquely tailored for their style, voice and audience. It takes [...]
Category :Blog,From the Art Department,Working with SolidLine MediaSure, the SolidLine Production Truck is not a boat, but it is our flagship and we are mighty proud of it. So proud, that we think it deserves another blog post. You may remember our initial blog-tour of the SolidLine On-Location Office, but that was four years ago. If you thought our on-the-go-office was neat then, you’re [...]
Category :Blog,Life on the Road,On-Location Experiences,Working with SolidLine MediaMost offices have a token ”sweet tooth,” but at SolidLine Media it’s less about the sweets and more about the suites. For Editor, John Courchane, Director of Post Production, Michael Kromm, and the rest of the post crew, our three fully-equipped Edit Suites are ‘where the magic happens.’ And, we’ve recently invested in some new tools we (and [...]
Category :Blog,SolidLine Post-Production,Working with SolidLine MediaHere at SolidLine Media we rang in 2013 the same way we do every year: by giving our hardworking crew a much needed and well-deserved break. We closed shop for eleven days to spend time with family, friends and came back fully recharged and ready to take on all that 2013 has to offer. “I’m [...]
Category :Behind the SolidLine,Blog,SolidLine Media News,SolidLine Post-Production,Working with SolidLine MediaWe’re going to make you look good, but what use are good looks if you don’t sound good too? At SolidLine Media we take great care to ensure our videos are just as compelling visually as they are audibly. But often, to make a great video, we wind up shooting on-location where we may not have immediate control [...]
Category :Blog,On-Location Experiences,SolidLine Post-Production,Working with SolidLine MediaTechnology is a beautiful thing and it’s just gotten bigger and faster and more resourceful as the years have gone by. I can’t name anyone who would want to return to life before the internet, most wouldn’t even survive life with dial up. We’re attached to our devices and we breathe 4G. Part of technology’s [...]
Category :Blog,From the Art Department,Working with SolidLine MediaWe’ve been reporting to you all week from San Diego, California. The SolidLine Media crew has been hard at work producing more than a dozen videos for the American Osteopathic Association’s OMED conference. Our photographers, editors and graphics artists have been bunkered down at the convention, shooting and editing throughout the days and nights. The [...]
Category :Blog,SolidLine Production Work,Working with SolidLine Media